Content Marketing: 36 Types of Must-Have Content in Your Marketing Calendar

Content Marketing: 36 Types of Must-Have Content in Your Marketing Calendar

Content marketing is transforming at a rapid rate, with new avenues and opportunities being discovered each day. Digital marketers are using all possible types of content to market their products and win over the target audience. Online marketing uses various tools to win over potential clients and build a strong customer relationship.

It is essential to understand that the types of content marketing are not static. In other words, the concept of marketing through content is expanding to include the never-before included content variations. The scope of online content marketing varies from the articles and website content to vlogs, infographics, and chatbots.

Sometimes, when it comes to creating new ideas for your content marketing strategy, you could use a combination or fusion of these content types or could use them as ideas. So, it is essential to have a clear perspective of all content marketing tools your competitors are using. It could help you create your own unique digital marketing strategy.

Being an entrepreneur, a content marketer, or an online writer, you must know all the latest content marketing tools. As for now, the different types of content used for digital marketing are:

  1. Blog posts
  2. Video content
  3. Articles
  4. Website content
  5. Social Media Posts
  6. Email marketing
  7. Images
  8. Audio content
  9. Case studies
  10. Podcasts
  11. Infographics
  12. Webinars and Live streaming
  13. Quizzes and questionnaires
  14. Online polls and surveys
  15. Reviews
  16. Free guides
  17. Ebooks
  18. Interviews
  19. Presentations and slides
  20. Chatbots
  21. Stories
  22. Text messages or SMS
  23. Newsletters
  24. Web magazines
  25. Memes
  26. Promotions
  27. E-courses
  28. Social campaigns
  29. Testimonials
  30. Product announcements and company news
  31. Comparative studies
  32. Contests
  33. Predictions
  35. Conferences and workshops
  36. Guides and tutorials

You could use a dynamic combination of the different types of content most suitable for your business. Also, it is essential to use the content appropriately and make available only high-quality content to your target audience.

The best marketing policies use the resources in the best possible way to produce quality content available to the audience on the most suitable platform at the perfect time. 

Cached Saved on: Monday 28th of September 2020 04:08:19 PMCached Disp on: Thursday 1st of October 2020 11:46:46 PM